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Für den Duty Free Shop Heinemann haben wir eine Kampagne entwickelt, die Vorfreude, Leichtigkeit und Aufbruchsstimmung direkt in die Stores bringt – und das gleich an drei Flughäfen: Hamburg, Berlin und Düsseldorf. Dabei blüht der Claim „Travel in Full Bloom\" wortwörtlich auf. 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Inspiriert von wortlosen Bestellungen am Tresen der Lieblingskneipe haben wir ein eigenes Handzeichen entwickelt: drei Finger als W wie Werks. Prost!",type:q,marks:[{type:s,attrs:{color:a}}]}]}]},vimeo_video_thumbnail:a,project_title_extended:"Kölner Studierendenwerk: Ein Bier für 89.000 Studis"},slug:"koelner-studierendenwerk-ein-bier-für-89000-studis",full_slug:"projekte\u002Fkoelner-studierendenwerk-ein-bier-für-89000-studis",sort_by_date:b,position:140,tag_list:[],is_startpage:c,parent_id:t,meta_data:b,group_id:"1d971462-2cd7-4c9e-a100-e65be2043db3",first_published_at:"2024-03-21T23:40:46.991Z",release_id:b,lang:u,path:b,alternates:[],default_full_slug:b,translated_slugs:b},{name:"Aquanautic Elba:  Ein Manifest für die Freundschaft",created_at:"2024-03-21T23:12:39.914Z",published_at:"2024-04-10T22:57:40.779Z",updated_at:"2024-04-10T22:57:40.806Z",id:465797791,uuid:"484144dd-1f13-452c-9b6e-e01b7905de42",content:{_uid:"1d546ccf-940f-47ae-8899-03fcc28ff754",webm:"Aquanautic-Dahab-Thumbnail.mp4",kunde:"Aquanautic Elba",title:"Imagefilm",component:n,thumbnail:{id:14960153,alt:a,name:a,focus:a,title:a,source:a,filename:"https:\u002F\u002Fa.storyblok.com\u002Ff\u002F262575\u002F1000x700\u002F8e095f1416\u002Fsevn-projekte-aquanautic-elba-imagefilm-thumbnail.jpg",copyright:a,fieldtype:d,meta_data:{},is_private:c,is_external_url:c},image_grid:[{_uid:"9fee7765-d827-449f-af51-2fba25af7ea5",component:g,image_items:[{_uid:"8a4a470c-88eb-4b9c-bd81-7a9c0c8bbe26",Image:{id:b,alt:b,name:a,focus:b,title:b,source:b,filename:a,copyright:b,fieldtype:d,meta_data:{}},component:e,vimeo_video:"\u003Ciframe src=\"https:\u002F\u002Fplayer.vimeo.com\u002Fvideo\u002F920122913?h=3d74e4a351\" width=\"1920\" height=\"1080\" frameborder=\"0\" allow=\"autoplay; fullscreen\" allowfullscreen\u003E\u003C\u002Fiframe\u003E",BorderRadius:l,vimeo_aspect:h,player_controls:r}]}],mouse_hover_text:"Abtauchen!",thumbnail_radius:l,highlight_project:r,project_description:{type:o,content:[{type:p,content:[{text:"Bella Italia! Im Imageclip begleiten wir drei Freundinnen und Freunde auf einem Roadtrip quer durch die Toskana. Das Ziel: Die italienische Tauchbasis Aquanautic Elba. Im Gepäck dabei ist unser Drehteam und genügend Equipment für spektakuläre Drohnenshots, Unterwasser- und Nachtaufnahmen. Nach fünf Drehtagen war ein Imageclip im Kasten, der die Freundschaft feiert. Genau so stellen wir uns einen Urlaub bei Aquanautic Elba vor.",type:q}]}]},vimeo_video_thumbnail:a,project_title_extended:"Aquanautic Elba: Ein Manifest für die Freundschaft"},slug:"aquanautic-elba-ein-manifest-für-die-freundschaft",full_slug:"projekte\u002Faquanautic-elba-ein-manifest-für-die-freundschaft",sort_by_date:b,position:190,tag_list:[],is_startpage:c,parent_id:t,meta_data:b,group_id:"8d971b3e-233e-497c-a4fb-e5d718c55372",first_published_at:"2024-03-21T23:16:27.730Z",release_id:b,lang:u,path:b,alternates:[],default_full_slug:b,translated_slugs:b}],plainTextDescription:"\u003Cp\u003EHappy Birthday, Kölner Studierendenwerk! Schon über 100 Jahre ist der zuverlässige Studi-Begleiter nicht aus dem Alltag an Kölner Hochschulen wegzudenken. Für die größte Geburtstagsparty in der Geschichte des Werks haben wir ein Jubiläumskonzept mit umfassender Kommunikationsstrategie auf die Beine gestellt, das Vergangenheit, Gegenwart und Zukunft verbindet: das #futurewerk. Im Fokus stehen Ideen von Mitarbeitenden, Studierenden, Politik und Future Thinkern für das Werk von Morgen.\u003C\u002Fp\u003E"}],fetch:{},mutations:void 0}}("",null,false,"asset","ProjectImageItem","corners","OneImageRow","16\u002F9","4\u002F5","TwoImageRow","1","no-corners","3","SingleProject","doc","paragraph","text",true,"textStyle",408490293,"default","Kölner Studierendenwerk")));